Michaels Opinion Research experience in telecommunications, cable and media is the result of numerous projects we have conducted for industry leaders.
In business sectors where key players and market dynamics are rapidly changing, our research has helped clients win difficult battles in the environments of monopoly, deregulation and open market competition.
Our work has included intensive projects involving new technology assessments, forecasts, and product pricing and measurements of brand confusion, defection strategy evaluations, major advertising and brand campaigns, subscriber surveys on programming and editorial content, interactive television market tests, college market analysis and eCommerce positioning tests.
Cablevision Systems Corporation
Verizon Wireless
Michaels Opinion Research, Inc. | 350 West 31st Street, Suite 505
New York, NY 10001 | Ph: (212) 226-6251 | Fx: (212) 226-3758
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