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Financial / Investor Relations

Michaels Opinion Research has designed research to examine investor confidence, understanding of financial products and terms, readership of financial reports, and short- and long-term investment planning.

We have conducted several high profile research studies, including:

  • Investing in a Dot-Com World: Americans' Attitudes and Apprehensions, a major national research study sponsored by Scudder Investments to examine how investor expectations were influenced by the high-flying IPO environment
  • Legacy Planning Issues, a national survey sponsored by the AARP Investment Fund investigating Americans intentions and behaviors toward estate planning
  • Like There’s No Tomorrow, research sponsored by Putnam Investments to provide insight into the Baby Boom generation's failure to adequately save for retirement
  • Concerns About Paying for College: The Parents’ Perspective, a national survey with parents of college-bound high school students sponsored by MyRichUncle about financing options and student loans

Financial and investor relations clients include:

AARP Investment Program
Alcoa
MyRichUncle
Pfizer Inc.
Procter & Gamble
Putnam Investments
Scudder Investments
The Hartford

Michaels Opinion Research is a partner in Shareholder Analytics, a joint venture with Washington-based communications firm TSD, Inc. Click on Shareholder Analytics for more information on our expertise in shareholder surveys and Annual Report readership surveys.